Uzbekistan intends to increase tourist traffic from Japan
Uzbekistan and Japan discussed the promotion of tourist routes, cooperation between tour operators, and the expansion of air service. The number of Japanese tourists is growing.
Uzbekistan plans to increase the flow of tourists from Japan
Uzbekistan and Japan discussed expanding cooperation in the tourism sector, promoting the republic's tourism potential on the Japanese market, and growing the number of travelers.
The meeting took place at the Embassy of Uzbekistan with Yuji Hara, Chairman of the Japan Association of Travel Agents (JATA) and President of Kaze Travel Co., Ltd.
During the talks, the parties reviewed options for strengthening ties between the travel companies of the two countries and promoting Uzbek tourism products in Japan.
The Japanese side highlighted tourists' interest in Uzbekistan's historic cities, national culture, and gastronomic heritage. The familiarization trip for Japanese travel companies organized to Uzbekistan in June 2026 also received a positive assessment.
The meeting participants paid special attention to the international tourism exhibition Tourism EXPO Japan. They discussed opportunities to present Uzbekistan's national tourism products at the event and to increase the republic's attractiveness for Japanese travelers.
Another topic was the development of direct air communication between the two countries. The parties noted its importance for increasing the tourist flow from Japan and exchanged views on expanding business contacts between tour operators and sharing professional experience.
Japan remains one of the promising markets for Uzbekistan's tourism industry. According to the provided data, about 32 thousand Japanese citizens visited the republic in 2025. In January–September 2026, the number of Japanese tourists exceeded 36 thousand people, which is 53.3% more than in the same period of 2025.
Following the meeting, the parties reaffirmed their interest in the further development of tourism ties and expanding awareness among the Japanese public about travel opportunities in Uzbekistan.