Saudi Arabia has presented a new brand with futuristic cars
It may come as a surprise to some, but Saudi Arabia has never previously had its own car manufacturer. Now the situation has changed: the kingdom's Sovereign Wealth Fund and Taiwan's Foxconn have introduced the Ceer brand, which is engaged in the production of electric vehicles.
Saudi Arabia has introduced a new brand with futuristic cars
The new company has already demonstrated its first two models.
These are the premium-class Exobot sedan and SUV. They are equipped with upward-opening "gull-wing" style doors, and their appearance is reminiscent of the cars from the movie "Tron." CEO Jim DeLuca said that the usual pillars between the front and rear rows have been removed: the body's strength is ensured by high-strength materials, making access to the rear seats much easier.
Inside the cabin, a 48-inch screen is installed, spanning the entire width of the front panel. The system's graphics are inspired by the futuristic landscape of Riyadh. There is also a separate 8-inch screen for rear passengers. Support for Apple CarPlay and Android Auto systems is promised.
The initial versions will be presented with a 112 kWh battery. The announced driving range is over 500 kilometers for the SUV and at least 600 kilometers for the sedan. Acceleration to 100 km/h takes up to 2.4 seconds. Fast charging replenishes the battery up to 80 percent in about half an hour.
Sales of the first two models are planned for 2027, while prices have not yet been disclosed. Initially, the cars will go on sale only in Saudi Arabia, with plans to expand the geography later. By 2030, Ceer plans to introduce five more vehicles, including hybrids.