Color, number, and QR code: how to choose an insect repellent?
When cockroaches, ants, or bedbugs appear in the home, the first issue for the buyer is not identifying the type of insect, but finding an effective remedy against it as quickly as possible. If it is not clear what a product is intended for among dozens of similar aerosols in the store, making a choice also becomes more difficult.
Color, number, and QR code: how to choose an insect repellent?
For this reason, in the insecticide market, along with the composition and volume of the product, how its function is explained to the buyer is also of great importance. In the "BOZ" line of household insecticides manufactured in Russia, products are presented based on precisely this criterion.
If cockroaches, ants, or bedbugs appear in the house, the buyer does not spend a long time searching in the store. They need a remedy suitable for their problem. Therefore, it is important that on the shelf where household insecticides are sold, it is clear at a glance what the product is intended for.
This requirement places another task on the manufacturer and distributor: not only to expand the assortment but also to present it in a form that is understandable to the buyer.
The "BOZ" line of household insecticides manufactured in Russia is also formed based on precisely this principle. The company plans to expand its products in the Uzbekistan market through distributors.
Blue, green, and brown: what do the numbers on "BOZ" cans mean?
In the "BOZ" line, colors and numbers are used to differentiate the products.
The blue BOZ No. 1 is intended as a universal remedy, the green No. 2 is against bedbugs, and the brown No. 3 is against ants.
All products are released in 600-milliliter aerosol cans. A long and flexible tube allows the agent to be applied along cracks, furniture joints, and baseboards.
According to the manufacturer, the products are odorless and do not leave marks on surfaces when used according to the instructions. The formulas are based on pyrethroids. When using insecticides, it is necessary to follow the instructions on the product label and observe safety measures.
What does the QR code on the can provide?
Through the code, the buyer can go to the product page on the DIXLOFOS.RF platform to get additional information about the product and verify its authenticity.
The company also offers the possibility of directing inquiries coming from Uzbekistan to local distributors. In this way, the product is not limited to being sold on the shelf but also has a digital communication channel with the buyer.