Yandex Ads and Index Reputation Marketing Agency to Hold GeoMarketing Workshop in Tashkent

1 hour ago

Yandex Ads and the Index reputation marketing agency are organizing a GeoMarketing Workshop in Tashkent.

Experts will provide information on how businesses can attract customers using geoservices and manage their reputation on maps.

On August 18, Yandex Ads and the Index reputation marketing agency will jointly host a GeoMarketing Workshop. This is the first workshop in Uzbekistan dedicated to promoting brands in navigation services. Participants will discuss how to manage the reputation and profile of an organization in Yandex Maps and Navigator, as well as how to use them to effectively attract customers and increase sales.

Today, for retail chains or businesses with physical points of sale - banks, retailers, restaurants, developers, pharmacies, car dealers and dozens of other industries, geoservices are becoming more than just a reference to an address on a map, but a full-fledged channel for communicating with customers. Reviews, ratings, photos, and the relevance of a business card directly affect whether a person will come to this point.

These tasks will be the main topics of the GeoMarketing Workshop, which will be held by Yandex Ads and Index. Experts will talk about how maps can be turned into a tool for reputation management and sales growth, as well as about the promotion opportunities for businesses in Uzbekistan.

**Workshop speakers:**

**From Yandex Uzbekistan:**

* Marina Chuyko, Head of Yandex Maps & Navi Advertising Development;

* Liliya Fattakhova, Manager of Yandex Ads Advertising Tools for Promotion on Telegram;

* Angelina Tsoy, Manager of Business Development with Agencies, Yandex Ads;

* Rasul Serik, Manager of Yandex Ads.

**From Index Agency:**

* Jasur Pulatov, Director of Strategy and Reputation Marketing;

* Shahzod Mukhtarov, Head of ORM Department.

The program also includes a panel discussion with the participation of experts from Index, Yandex Uzbekistan and representatives of large companies in Uzbekistan.

**Who is the workshop useful for:**

Marketing specialists and media buyers, brand managers, PR and ORM specialists, customer service specialists and network development managers.

**Event partners:**

“Daryo.uz”, “Repost.uz”, “Kapital.uz”, “PR.uz”, Kursiv Media.

**Registration and details:**

The GeoMarketing Workshop, held by Yandex Ads and Index, will be held on August 18 at the Yandex Uzbekistan office. The number of places is limited, participation is carried out by pre-registration.

You can register by leaving an application.

**Organizers:**

**Yandex Ads** — develops advertising platforms based on Yandex Neuro Ads neurotechnologies to help businesses expand their customer audience and increase sales. Advertising systems cover more than 600,000 advertisers from different countries. With their help, companies find potential customers and personalize communication with their audience. More than 90,000 website owners, developers of mobile games and applications, bloggers and authors earn money by displaying Yandex Ads ads.

**Index** is the first reputation marketing agency in Uzbekistan that manages brand image, builds audience trust and builds a stable reputation in the digital environment and media space.

**Phone:** +998 (33) 404-66-00

**Website:** https://indexpr.uz

**Instagram:** @indexpr.uz

**Telegram:** @indexpr

Based on partnership rights.